These separate systems can talk to each other using an API. Application Programming Interface. This is a library of languages and two applications e.g. Salesforce CRM and AccountsIQ – both with APIs – agree a common language, share a security key and pass data from one to another in agreed format.
An integrated system puts the people charities engage with at the centre. It is client centric, and supports both much better relationships with all client and donors as well as much easier reporting. Client-centric information was the way we organised before PC – a single file for each client with all information in that file. An integrated system recovers this logical way to organise our information